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UK Home Staging for overseas owners.

Posted on by adm_thsc

Property Staging - How professional home staging can help your home sell quickly when you’re miles away!

We’ve recently been involved in home staging for clients who are not living locally. It’s that time of year when the prospect of winter ahead becomes a reality.  We all find ourselves starting to measure our own deadlines with the phrase ‘before Christmas’.

Expat sellers depend on us to make sure their homes are in superb shape for viewings. We thought we’d share our approach to helping remote clients sell quickly and with minimal stress.

For more details see our Home Page.

Empty homes lose value.

The biggest problem faced by remote clients face is the fact that their former home is usually empty.  This can be a massive turn off for buyers in the winter months in particular. Nothing looks quite as melancholy as a once well-loved home stripped of its furnishings, cold and bare. That’s certainly not an inspiring look for buyers.  No, they probably won’t ‘use their imagination’.

In addition, we all know how quickly an empty property can start to look neglected and the moment this happens, the value can start to depreciate. Gardens become overgrown, leaflets pile up behind the front door and dust gathers. Very quickly, a smart home can appear abandoned and unkempt. Buyers start to wonder about how sound it is and pass it over for something that looks well cared for instead. Viewings dry up and agents begin to advise the dreaded price reduction.

 

UK Home Staging for overseas customers.

Hold your nerve

Desperate to avoid further losses and ‘just get the place sold’, remote vendors often settle for a price far below the real market value. Selling a home from a different geographical location is stressful – what you need is someone in your corner. Someone to care enough to show off your home in its very best light.

We’ll be your eyes and ears and the first thing we’ll do is liaise with your agent and visit the property. We’ll submit a full and detailed property report including recommendations for repairs, any essential renovation or redecoration and ongoing maintenance as well as our Home Staging suggestions. You may opt for part staging to give viewers a flavour of how your home looks furnished or go for full staging so they can clearly see how living there would look and feel. All our recommendations come with fully transparent pricing so there are no surprises along the way.

Reboot your look on line with professional Property Staging.

 

99% of all physical viewings are generated from online interest. Pictures of your empty home won’t attract buyers but staging an empty property with stylish furnishings designed to show off the space to full advantage will change the picture completely. We’ll make sure your property feels like a truly desirable home and then we’ll arrange professional photography for your agent to use online to generate viewings.

See our "Tale of Two Houses Blog" for more great examples and results of Home Staging.

Speedy sales after property staging.

Far from losing value while standing empty, a spruced up, smartly staged home can often sell much more quickly and for more than the original valuation - offering a superb return on your investment.

If your goal is to sell your home before Christmas, we offer free, friendly and informal advice about all kinds of staging projects so why not give us a call?

 

Denise and Stephen Cable

The Home Styling Company

A tale of two houses – Home Staging Bedford

Posted on by adm_thsc

A tale of two houses - A great result for Property Staging in Bedford.

Thank you for visiting our blog featuring Home Staging in Bedford and a huge thank you to everyone who has responded so positively to our posts. We had a lot of interest in the Thurmaston case study we shared last month so here’s another real life and recent example of our transformation work. This time it's in Bedfordshire.

 
This is the true tale of two identical homes. One whose owner asked The Home Styling Company to help sell their home and one who didn’t. We think it’s a great example of the power of staging. What do you think?
 

WEB APPEAL IS THE NEW KERB APPEAL!

In October of last year, Mrs G was selling a 1960s three bedroomed property in good condition but much in need of refreshing to help it stand out from the crowd. This well-loved family home was ready for a new occupant to put their own stamp on the place.
 
Moving out of the area to be nearer her family, Mrs G was keen to achieve a very quick sale. Releasing the equity in her house would leave her free to enjoy her own new chapter.
 
 Step forward The Home Styling Company team. With 90% of buyers starting their home search on line, it was crucial to make sure that photographs of the property enticed buyers. On line browsers need to book a viewing, visit and ultimately make an offer. I’m a firm believer in the essential role high quality photography plays in telling the story of any home for sale.
 
Empty of furnishings and in a clean but very dated condition, home staging was the key to bringing this home to life. Our job was to show all the potential the home had to offer and to help buyers imagine themselves living there.
 

Let the magic begin with Home Staging in Bedford.

We chose from items our expansive range of contemporary furniture, furnishings and accessories and dressed the house from top to bottom. We had a young family or professional couple in mind. Carefully identifying what kind of buyer is likely to be interested in each property is a really important part of the staging process and is always tailored to each project.
 
After staging, to replace the cold, featureless, empty rooms, browsers on line could see a spacious seating and living space. Also a family dining area, three smart and modern bedrooms and a clutter free neutral kitchen which really showed potential buyers how versatile the space could be.
We were particularly pleased with how the bedrooms turned out. The before and after images are dramatic. We transformed all three bedrooms into warm, comfortable spaces ready to welcome new residents.
 

Sold in just 5 days. 

From the first day of live marketing, the Agent reported ‘phenomenal interest’ in the property which had multiple viewings and sold in under a week for FULL asking price. A great result for Home Staging in Bedford.
The vendor, buyer and the agent were delighted and we were so pleased that the power of staging had achieved such a fantastic result all round. Here’s what Mrs G’s daughter had to say:
 
“Thanks Denise for your fantastic service! We had a tired empty house that we needed to sell fast. With your intuitive design talent the house looked absolutely awesome and we sold in 5 days!”
So what about the second property in this tale?
 
Coincidentally in the same week an identical property in the same close went up for sale. No staging took place and despite a significant price reduction, that home is still waiting for a buyer almost four months later. Without a doubt, the price drop will have cost the vendor more than they might have invested in staging.

Home Staging & Styling works for our customers.

Our advice to vendors is to improve the presentation of their home as part of their marketing strategy and always before considering a price drop – it’s simply an investment worth making to sell faster and for a better price.
 
Thanks for visiting our blog today and do get in touch or visit www.thehomestylingcompany.co.uk if you would like to know more about the service we offer.
 
Stay safe everyone.
Denise
 
We offer a free, friendly and informal consultation (just on the phone at the moment) for advice about your own home staging projects. You’ll find everything you need to know about cost effective solutions to help sell your property on our website.
We love hearing feedback about the blog, our website and our services so feel free to get in touch. If you’d like to, we’d love to meet you on our social media platforms too. You can follow and ‘like’ us on Instagram, Twitter and Facebook.
www.thehomestylingcompany.co.uk
 
 
 

 

Once upon a time in Leicestershire – Property Styling Midlands

Posted on by adm_thsc

Home Staging Success in Leicestershire.

Welcome to The Home Styling Company (Property Styling Midlands) blog post, this time we’d like to share a story with you.

It does feature a very happy ending BUT it’s no fairy tale. This is the true story of what happened when one Leicestershire property developer decided to invest in home staging. At least one of his dreams came true!

A property styling story.

In November I took a telephone enquiry from a property developer in Leicestershire – let’s call him Ben. Ben had just completed his very first development project and was exploring his options regarding marketing. He was interested to find out how home staging could help sell his property quickly and with the maximum return on his investment.

Property Styling Advice

We chatted at length and after explaining the home staging process thoroughly, I gave Ben the advice I always offer to clients in his position. “The most important thing now is to strike the right balance between presentation, marketing and price. If your property looks fantastic, is pitched at the right price and you have exactly the right agency representation, you have the perfect combination for the best chance of a swift, successful sale.”

How will I know that home styling will work?

Armed with my best advice, Ben hit me with the question I still find most difficult to answer…. “How will I know if staging makes a difference?”

The truth about Home Staging.

The truth is, we can never really know what might have happened if a client had decided not to opt for staging. Would the home still have sold? Maybe – who knows? But maybe not; perhaps that property would stay languishing on the market for months and months, losing money and deteriorating in condition all the time.

A leap of faith into property staging.

Ben decided to put his faith in The Home Styling Company and I am delighted to report that what happened next made him very happy indeed.

Ben’s ‘Styling Godmother’ swooped in. The Home Styling Company team provided full furnishings to all rooms complete with complementary accessories. After carefully selecting just the right furniture and furnishings from our vast stock of homeware, the property immediately came to life and was transformed from a beautifully finished shell into a gorgeous potential home – the magic spell was cast.

To make the most of the transformation, we arranged a portfolio of professional photographs for Ben’s estate agent to use on line, as well as a great video to showcase exactly how potential buyers could use the space – making it effortless for them to imagine themselves living there.

A dream price and outstanding result for Property Staging.

Before staging took place Ben had received a valuation he was happy with. It didn’t quite take him into profit but he would break even. Not a bad result for a first development project right? Of course, but can you imagine how happy he was when his agent increased the valuation by £30,000 after staging took place?

Ben was ready to place his property on the open market and what happened next was a dream come true. Ben’s agent arranged four viewings on the first day of listing and they ALL made an offer!

Ben sold his property for the full asking price and the sale was completed within six weeks. A happy agent, a happy buyer and a VERY happy vendor. Oh and by the way, the buyer purchased lots of the furnishings and accessories we placed which meant we were happy too. It proved we’d pitched the styling absolutely on point.

A happy ever after for Property Styling Midlands!

So, what’s the moral of this story? We can’t ever be sure of what might have happened but we can be sure of what really did happen when Ben put his trust in The Home Styling Company.

This is what Ben had to say when I contacted him to congratulate him on his dream sale:

“Thanks Denise you did a great job. I’m very pleased we decided to have you stage the property. I’m convinced it’s made a substantial difference and feel justified in my decision to spend the extra money. Regardless of the financial or time benefits, no one can argue that there is a tangible improvement to a staged property over an unstaged one.”

Why don’t you have a look at Ben’s property and judge for yourself?

Here are the links to the portfolio of pictures and the video tour.

Portfolio Pictures

Video Images

More proof and more evidence that Home Staging really works see our Bedford Blog.

Thanks for visiting our blog today. See you next time for more Property Styling in the Midlands.

Denise & Stephen

We offer a free consultation (just on the phone at the moment) for advice about your own home staging project, and you’ll find everything you need to know about cost effective solutions to help sell your property on our website.

We love hearing feedback about the blog, our website and our services so feel free to get in touch. If you’d like to, we’d love to meet you on our social media platforms too. You can follow and ‘like’ us on Instagram, Twitter and Facebook. We're always available to talk about all things "Staging".

 

Feeling Festive, Grateful and Celebrating Another Remarkable Year.

Posted on by adm_thsc

Home Staging Midlands.

Wishing all friends and clients of The Home Styling Co. a peaceful Christmas and a very happy and successful New Year.

We’d like to take a moment to reflect on some of our highlights from the year gone by and to look forward to all the great opportunities the New Year has to offer. Our Home Staging Midlands projects team have been particularly busy.

What a year it has been…. For all the obvious reasons, most of us have never spent so much time within our own four walls and the concept of being at home has never meant so much to so many.

Property is our passion and making houses look their best is not only our job but our privilege.

Homes matter and so do the people living in them, building them, improving them, buying them and selling them.

We are very proud that our team of expert home stagers have played their part in making so many amazing dreams come true this year.

Looking back to 2021.

Looking back to the start of 2021, we were busy helping vendors create virtual interiors to show buyers in lockdown exactly how rooms might look until they could visit again in person.

As the months went on and we were able to emerge back into the real world, we collaborated with builders and construction companies to create elegant show homes to ensure that clicks online turned into viewings and progressed into sales. Dozens of buyers went on to find their ideal homes and developers kept their cashflow healthy and successfully stayed afloat which in turn helped keep affiliated jobs secure.

The Ideal Magazine has some great festive content Ideal Home.

We’ve celebrated with estate agents when empty properties ‘stuck’ on the market have been given a new lease of life by our skilled stylists and quickly found new occupants to love them.  We’ve helped vendors far and wide make sure their properties stand out from the crowd when they were not on hand to do it themselves.

We were thrilled when Rutland was named ‘The Best Place in England’ for families to live and we look back with great pride to our work on Hudson’s Cottage – one of the county’s most historic homes which had been in the doldrums but quickly found a brand new owner with a little help from our creative consultants.

We’ve worked with clients struggling during the course of parting with much loved family homes and made that process a little easier to manage by staging their home through fresh eyes and helping to find a buyer to love their home just as much as they did.

 

The Year Ahead 2022.

Happy New Year & Happy Home Styling

To everyone we’ve worked with this year – the developers, investors, private clients and property agents, a heartfelt thank you for your faith in our ability and for your continued support.

We can’t wait to see what new challenges 2022 will bring and to help a whole new raft of customers make their homes look their very best.

And finally, to our own loyal and super talented crew. We salute you and thank you for letting us share your incredible skills which have combined to make us the most awesome, award winning and successful home staging team in the region.

With our sincere thanks and warmest wishes to everyone.

 

 

Denise and Stephen Cable

The Home Styling Company

Visit our Home Page to see links to our latest projects of 2021 Home.

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